During this study abroad program, students will learn about business practices in Europe. Participants will engage with local students at Vienna University of Economics and Business through a shared seminar led by our faculty. The UGA group will also travel to the Czech Republic. They will experience the unique cultures and enterprises of this part of the world through city tours, company visits, factory tours, cultural activities, and excursions. Orientation sessions for this program will be held during the Spring semester preceding the program.


  • Prague
  • Czech Republic
  • Vienna, Austria

Program Dates

May 7, 2018 - May 31, 2018


Dr. Julio Sevilla, MARK

Course Credit

  • MARK 5000 Special Topics in Marketing (3 credits)(3 credits)
  • INTB 5100 Special Topics in International Business(3 credits)

To Apply

Apply Online

Application opens August 1.

Rolling admission begins in October

Only applications marked "complete" may be considered for admission.

Student Testimonials

It was my first time out of the country without my parents, so I was a little nervous, but once we lifted-off for Europe, the excitement of the trip outweighed my anxieties. In Frankfurt, Germany, we were met by the local guide and had our first glimpse of Germany’s business capital. Frankfurt is a beautiful city, with so much to learn about European business practices, as well as culture and history. We visited the Central Bank of Germany, the Deutsche Bundesbank, and the American Chamber of Commerce while we were in Germany.

Next, we traveled to Salzburg, Austria, best known as the location of “The Sound of Music.” There, we learned about local business practices too, but had a little more flexibility to explore the alpine villages and sample the culture. One of the highlights was touring Hitler’s Eagle’s Nest, which is a tiny cabin-turned-restaurant at the top of the Alps. There was snow on the ground in late May! We had good visits to Palfinger, a large crane company, and the Salzburg Congress Center.

Our final destination was Prague, Czech Republic. Here we attended a lecture at the University of New York in Prague, and made some new friends of the local students. We toured factories like Wikov Gear, Crystal Bohemia, and Pilsner Urquell, and met with a Czech Senator. We also visited Terezin, just outside of the city, the site of a World War II concentration camp. I think Prague was my favorite destination of the trip.

I recommend study abroad to everyone I know, because it is the only way to earn class credit while experiencing other cultures, histories, and ways of life. I will always cherish my summer abroad and the chance to make lasting friendships with my fellow Terry Travelers.

Alex Griffin

I had the privilege of studying abroad with two UGA programs this summer. My perspective on the business world and my life will never be the same after these incredible experiences.

First, I went to Eastern Europe during Maymester through the Terry Travels program to study International Finance and Shared Service Centers. We were briefed over a week’s time in Athens about key differences between doing business in the U.S. and Europe. Then for three weeks we traveled to Budapest/Hungary, Krakow/Poland and Prague/Czech Republic. We toured a variety of enterprises, financial and government institutions, and learned about a range of topics, including outsourcing, currency exchange, crisis in the EU, economic recovery measures, entrepreneurial opportunities, operation efficiencies, technologies, brands, markets, you name it! I particularly enjoyed visiting and touring manufacturing facilities like Can Pack, Skoda, and the Krusovice Brewing Company. But I also enjoyed hearing how IBM Finance is gaining from the use shared services while giving to the hosting country by hiring skilled locals, and how they select cities abroad to locate offices based on resources such as workforce, tax incentives, etc.

The business and academic experience was remarkable, but the cultural experiences were beyond amazing. I had never before traveled outside of the States, then in one summer I had the opportunity to visit ten different countries! The world outside of Georgia and those that actively influence global economics have inspired me. I have a new appreciation for what the rest of the world has to offer in terms of a wellspring of history, business and culture. Europe is one condensed area of immense historical heritage. Being able to see firsthand the Eastern and Western sides in a comprehensive and yet condensed manner has been one of the best experiences of my college career, if not my entire life.

UGA gave me this opportunity to learn outside of the classroom through a scholastically and culturally interactive program that has prompted serious individual growth. I am forever changed from this experience.

Max Gutierrez, Real Estate & Finance double-major