
Even though Eastern and Western cultures often differ in many cultural attitudes, new research from marketing’s Jinjie Chen found people’s definition of cool varied little whether they were in Chile, China or California.
Kareem Elfoulie, a recent mechanical engineering graduate from Georgia Tech, created a noninvasive wearable that alerts caregivers when their senior loved ones need incontinence garments changed. He presented his Senior Shield to judges at the June 18 pitch contest, and they were impressed with his strategy for getting the wearable sensor approved for Medicare reimbursement.