Although brands often use intricately designed packaging to connect with consumers, new research from the University of Georgia Terry College of Business found people are willing to spend more for products in simple, even plain-seeming, packages.
New research from the Terry College of Business Selig Center for Economic Growth found the University System of Georgia (USG) had an annual impact of $20.1 billion.
Just in time for football season, University of Georgia senior Lee Evans and business partner and recent hospitality graduate Maddy Heck took home $10,000 from UGA Entrepreneurship’s Summer Launch to boost the production of Buck’s Customs Slings.
When Twitter users opened the app July 24, most were shocked to see the small bluebird perched on the top of their feed for years was replaced with a stylized X.
Kansas City is known for its barbecue. Detroit is known for cars. And James Carson’s hometown — it’s known for insurance.
When working in finance, you have to know about numbers. But also technology. And diesel motors, makeup trends, farming, 5-star resorts — any topic on whatever business idea your company is working on.
For Josh Kinsler, an education economist who became department head on July 1, the challenge is to continue building the department’s national and international reputation.
When U.S. Army Maj. Chris King returns to class this fall to finish his MBA at the Terry College of Business, he’ll also head back to Clarke Central High School to mentor the school’s JROTC program.
Four Terry College of Business alumni were elected to leadership and board positions for the University of Georgia Foundation Board of Trustees during its annual June meeting in Greensboro, Georgia.
From America’s Southeastern Conference to Africa’s eastern coast, business students dream of building better lives and stronger communities.
The 2023 honorees of the University of Georgia’s 40 Under 40 include four graduates who earned a degree from the Terry College of Business.
The German economy might be known as a top producer of good beer and ultimate driving machines, but in the past 20 years, Germany has also become a premier creator of green jobs and thriving midsize companies.
Stacy Campbell, newly-hired director of the Insitute for Leadership Advancement, brings a career’s worth of experience studying and teaching successful leaders to UGA.
The University of Georgia Executive and Professional MBA programs, housed in the Terry College of Business Executive Education Center, have seen record enrollment in recent years.
Jim Chasteen (BBA ’98) still recalls his first lesson as a risk management student in the Terry College of Business. “The first thing they teach you on day one is to avoid dogs, trampolines, and booze,” says Chasteen.
More than 100 marketing researchers from across the U.S. converged on the University of Georgia campus June 5-7 to share research into sustainable marketing practices, develop a better understanding of sustainable marketing and build a road map for research moving forward.
When Jake Goodman took the TEDxUGA stage on March 31 and stepped onto the iconic red circle, he felt a decade-long dream become a full-circle moment. Looking into the audience, he remembered attending the inaugural TEDxUGA event in 2013 — as an undergraduate at the University of Georgia with plans to become a doctor and someday develop a message worthy of a TED talk.
In the whirlwind of the supply chain, there is no standing still. To keep from being swept up, there must be constant movement by logistics caretakers: the operations bosses, the technology builders, the data miners, the finance experts and, of course, the higher-education scholars who prime the pump with talent.
In the rebound from the COVID-19 recession the buying power of American households continued to grow and diversify in 2021.
Susan Cohen, assistant professor of management at the Terry College of Business, studies startup companies and entrepreneurship, but she’s actually in the business of studying advice — whom to ask for advice, how to separate good advice from bad advice, and how to create meaningful advice.
Scholarly contributions by the Terry College faculty are an important measure of the college’s impact. This sample of recent research rankings is based on the number of publications appearing in the premier journals in their fields.
Economist Laura Zimmermann is part of a UGA research team funded by the U.S. State Department studying ways to prevent widespread human trafficking in Malawi and Zambia.
Jeffry Netter was going to be an astronomer. That was the goal until he took his first physics class, anyway.
Three University of Georgia professors were appointed in April to endowed professorships in the Terry College of Business.